Batesville Herald Tribune, Batesville, Indiana

Local News

March 26, 2013

10 tourism grants awarded

(Continued)

ADVERTISING DECISIONS

• A permanent tourism display will travel to county events. Turner will organize volunteers for Canoefest and Freudenfest. Ormsby proposed earmarking $500 for the display and two prizes for each event: an overnight stay voucher at a B-and-B or hotel of the winner’s choice; and gift certificate to the restaurant of choice. Those entering for prizes will take a survey and submit e-mail and hometown addresses. Out-of-staters will receive future e-mails from the commission about county activities.

• Two companies competed to design a 24-page color brochure touting county assets: Kendel George of Heavenbound Customs, Brookville; and Ranee Hinton and Kami Ohmer of Be Big Studios, Harrison, Ohio. The commission awarded the project to George, who estimated it will cost $1,600. Ormsby wanted more specific presentations from both firms about online pieces.

• To advertise county bed-and-breakfasts, member Jo Ball, Metamora, investigated Web sites and recommended the online national site BnBFinder.com. The board will offer each B-and-B the opportunity to choose a level of site membership ($129, $199 or $299 annually), then FCCRVC will reimburse half of the cost, Beck explained.

• Ken Brown, who owns the Web site Brookvillelake.com, approached the commission about advertising in the first annual Brookville Laker magazine, which will promote county recreation, dining, lodging, events and real estate. He will distribute 30,000 copies to rest areas, regional chambers and popular locations. Turner proposed buying a two-page ad costing $2,296, but Campbell was in favor of a one-page ad at first. With a wait-and-see attitude, the commission may advertise next year.

• Beck asked if FCCRVC wanted to advertise in Travel Indiana, “a beautiful, beautiful magazine” that reaches 100,000 every three months. It is distributed in hotel rooms, grocery stores, 28 Indiana visitors centers, three college campuses and 500 businesses. They voted to have George create a half-page ad for the July-September issue and a quarter-page ad for the October-December one.

 

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